Senior Manager, Market Insights - Win/Loss

Boston, MA, United States


Senior Manager, Market Insights - Win/Loss

  • R5960
  • Boston, Massachusetts, United States
  • Marketing

Toast is driven by building the restaurant platform that helps restaurants adapt, take control, and get back to what they do best: building the businesses they love.

About this roll* (Responsibilities) 

The Toast Market Insights and Strategy team is responsible for understanding the restaurant market and competitive landscape and bringing to life the value, differentiation and proof points of our offering. This is a high-impact role that will offer senior leadership exposure and the opportunity to increase long-term shareholder value at a hyper-growth startup through the design, execution and analysis of primary research helping to  answer our biggest strategic questions.

As Senior Manager, Market Insights - Win Loss, you will:

  • Lead a multi-faceted “Win/Loss” program (including competitive and win/loss analyses) to be the expert on areas of strength and opportunity for Toast (including managing internal data, external vendor partnerships and sales enablement to activate insights) 
  • Partner closely with the head of Market Insights and senior leaders to develop strategic research designed to uncover insights into buyer needs, the technology landscape and market opportunities 
  • Collaborate across diverse teams  to provide data-driven insights and recommendations to influence company segmentation strategy, product roadmap and go-to-market strategy through custom market research 
  • Develop holistic perspectives  of complex questions by combining raw data, primary research (qualitative & quantitative), and secondary research to develop actionable insights and guide business decision making
  • Socialize insights through storytelling and collaborate with marketing, product, and insights teams across the organization to build Toast’s collective knowledge
  • Build, test, and deploy surveys from the ground up (including questionnaire design, survey programming, sampling parameters, and data cleaning)
  • Leverage various data sources (Salesforce, Looker, etc.) and be able to extract, transform, and build analyses and data visualizations to help answer critical questions

Do you have the right ingredients*? (Requirements)

  • Prior experience in market research, insights, consulting, or similar job role type
  • Strong analytical skills and experience with primary market research  (both quantitative and qualitative), survey design, data analysis and marketing analytics tools and techniques
    • Experience with manipulating large, dirty, and disparate datasets
    • Highly proficient in Microsoft Excel (Google Sheets) & Powerpoint (Google Slides)
    • Experience with developing surveys via Qualtrics, Survey Monkey, or similar with familiarity of complex survey logic, piping, and dynamic fields
  • Ability to build strong, compelling storylines and recommendations that are deeply evidenced in both quantitative and qualitative research to move leadership to action
  • Exceptional organizational and time management skills with the ability to effectively manage multiple project timelines, internal partners, external partners, and deadlines
  • Highly collaborative, with experience working across diverse teams to drive results
  • Enthusiasm, and a willingness to explore, grow, and learn

Special Sauce* (Nonessential Skills/Nice to Haves)

  • Experience with data visualization and business intelligence tools (Tableau, Looker, etc.)
  • Interest and passion for startups, tech, and the restaurant industry
  • Comfort with ambiguity and the ability to learn in a growing environment

*Bread puns encouraged but not required

At Toast, we believe that the success of our business and our customers comes only with the success of our employees.  

Our employees are our secret ingredient.  When they are empowered to succeed, Toast succeeds in achieving our mission to enable our community of restaurateurs to delight their guests, do what they love, and thrive.  The restaurant industry is one of the most diverse industries.  We embrace and are excited by this diversity, believing that only through authenticity, inclusivity, high standards of respect and trust, and leading with humility will we be able to achieve our goals.

At the heart of this is our hospitality mindset of ensuring everyone feels welcomed and included, and our Toast values and behaviors that best define who we are as Toasters. 

We are Toasters

Diversity, Equity, and Inclusion is Baked into our Recipe for Success.

At Toast our employees are our secret ingredient. When they are powered to succeed, Toast succeeds.

The restaurant industry is one of the most diverse industries. We embrace and are excited by this diversity, believing that only through authenticity, inclusivity, high standards of respect and trust, and leading with humility will we be able to achieve our goals.

Baking inclusive principles into our company and diversity into our design provides equitable opportunities for all and enhances our ability to be first in class in all aspects of our industry.

Bready* to make a change? Apply today!

Toast is committed to creating an accessible and inclusive hiring process. As part of this commitment, we strive to provide reasonable accommodations for persons with disabilities to enable them to access the hiring process. If you need an accommodation to access the job application or interview process, please contact candidateaccommodations@toasttab.com.

For roles based in the United States:  As part of our commitment to the health and safety of our employees and their families, all individuals entering our US workspaces are required to provide proof of full vaccination against COVID-19 unless they have an approved medical or religious accommodation.

Bready* for a change?

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Notice on fraudulent jobs

We have been made aware of instances of fraudulent job postings and/or fraudulent recruiting activity by bad actors, purporting to represent Toast. These fraudulent schemes often seek monetary contributions or payments from job seekers (such as for "start up costs" or "equipment"), or seek to collect sensitive personal or banking information from job seekers.  These job postings and offers are not authorized by Toast, and Toast is not responsible for fraudulent offers or requests for personal information or payments.  Toast will never ask for any financial commitment or contribution from a candidate at any stage of the recruitment process.  Candidates who have questions about the validity of Toast job postings or offers should consult the job postings on our careers.toasttab.com career site.

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